I have been spending this long weekend landscaping the yard of our new house. This has meant we have
been busy building new fencing, digging new garden beds, planting trees, shrubs and flowering plants, creating the layout for the new patio still to be laid. A lot of work but... all permanent changes that enhance the usability of the backyard and enhance the value of the home. All in all... a good investment.
It got me wondering about many of my clients though. How much time do they invest in themselves, in enhancing their marketability? In today's workplace, if you aren't learning then you aren't increasing your earning power. You will, at best, stay where you are but, more likely, fall behind those willing to do what it takes to get ahead.
I often hear from clients that there just aren't enough hours in the day or week to be able to spend time on developing themselves, whether working out their brain or their bodies. I simply don't understand how you can afford not to. My frustration certainly increases when these self-same people have little difficulty in finding the time to keep up with the plot of their favourite television shows. I don't have anything against you kicking back and enjoying your favourite show, but don't lose hours a day to the television and then lament your lack of time. The time you spend in front of the television is your current investment in yourself. How serious are you about developing your skills, getting ahead and earning more?
I understand that you might work for an organization that does not invest in the training and development of its employees. Budgets are tight all over. However, you should care about you enough to make an investment in you. You might not have the ability to take time off work to attend a training program, or the money to pay for it yourself, but you can afford a book and you can certainly afford a library card to go and borrow one.
You want to be more successful? Read.
You want to make more money? Read.
The solution is simple. To have more, to be more, to do more... Read more.
The easiest way to get better at anything is to emulate those already doing it. Many of them are generous enough to put their path down on paper, to help guide those that are willing to learn to follow. Read those books. Follow their steps.
Here's my challenge. Set a goal to read a little every day, to read one book a month. One business/career enhancing book a month! As you read you are looking for that one insight, that one AHA nugget of information that you can apply to your life, your job, that gives you a 1% advantage over those around you that have not read or learned this truth. At the end of the year those nuggets add up to give you a serious competitive advantage over those around you not investing in themselves.
I have no shortage of books that have opened me to new ideas and concepts, that have introduced me to new ways of thinking and seeing the world, that have helped me to learn from someone else's mistakes so that I didn't need to repeat them, that have shifted me in profound ways to being more than I was before opening its pages. I want this for you. You need to want it for you.
1 book a month. Your competitive advantage.
To help get you started, here are my most recent book purchases that I am convinced will be great reads for you, giving you more than a nugget of information and truth to follow...