Priming is the psychological term used to describe our increased sensitivity to a stimulus that happens NOW, due to an experience or stimulus that happened in the recent past. For example, students asked to unscramble words related to the elderly (such as... Florida, retire, wrinkle) tended to walk significantly slower when leaving the testing room than did control subjects.
This is all a non-conscious activity. We are all unconsciously primed by events and experiences around us all the time. Knowing this we can then work to deliberately prime our unconscious minds to increase our performance.
Surround yourself with pictures and memorabilia of high performers that you admire and respect to influence what you do. Really be clear though about who and what truly inspires you, not just what you 'want' to inspire you. It must be personalized specifically to you for it to work its subtle unconscious effects.